As part of our partnership with the the PropTech procurement platform Unissu, our CMO Martin Morillo has done a round of video-talks. There is a RE:Connect video which runs through the top 3 takeaways of Floorfy’s service, and a live presentation in detail available on Unissu’s website.
Unissu is a platform established by British PropTech experts James Dearsley and Eddie Holmes. It aims to help property professionals understand the future of their industry, by offering a portal that will educate them on the latest technology, helping them make informed business decisions.
It provides an opportunity for PropTech companies to connect with customers, with an extensive directory of PropTech firms, an active blog and a series of video events, which Floorfy has been involved in.
FLOORFY: the what, why and how
In the interview, Martin runs through the key what, why and how of Floorfy’s virtualization solutions, and the outlook for 2021. In the next 5 years, we anticipate that the ‘norm’ will be to carry out a virtual visit of a property before visiting it in person, and Floorfy’s service will enable this. Here’s how:
What
Our main clients are real estate funds, banks, portals and estate agents, and we develop a specific value proposition for each one. However, in short, Floorfy’s services not only supplement, but revolutionize the key ‘experiences’ involved in the sale of a property.
By producing a ‘digital twin’ of a property, the following can now be made online:
- Operational visits, such as those made by architects and technicians.
- Prospective visits and sales visits, made by clients at every stage of the sales process, qualifying the sales lead effectively.
- Open-house events, which, when made online, create a dynamic of competition, where potential buyers can bid along with the real event.
All we need you to do is take a series of 360-degree photographs of a property. In this youtube video, we show you how. Through this, Floorfy produces all the supplementary material necessary to list a property successfully. These include a virtual tour, 3D render, property descriptions, HD photographs, a commercial video, a video-call integrated system and live open house events.
Why
Based on the experience and testimonials of our clients, we can group the benefits of using Floorfy into 3 categories:
- Operations. By virtualizing your property portfolios, you will save hugely on OPEX when marketing a property, as our content enables the initial visits to be made online, before a technician enters the property to do the work. This reduces the time it takes to market a property and enables technicians to visit 24/7, at their own convenience.- Marketing. The user experience from the start to the end of marketing a property is improved. They can visit as many times as the like, at their own leisure. Furthermore, the additional content will improve a real estate portal’s SEO, as well as organic visits to a property online.
- Sales. Conversation rates from leads increases upon using our software, whilst the average amount of physical visits it takes to sell a property reduces by 75%, on average, from 20 to 5. This leads to savings across the board.
How
Up to now, we have virtualized over 75,000 assets, with over 13 million virtual visits made on using our software. The process is simple:
- Completely automatized. Once the content has been uploaded to our platform, the tour will be ready within 24 hours.
- You decide the scale of the operation. It’s up to you how many properties you choose to virtualize. We can operate at scale, so a large number of properties to be virtualized ism’t a problem. Also, you can also choose to run a pilot of a smaller number before you start.
Want to find out more about what we Floorfy do for you? Check out Martin’s live video talk on Unissu’s website here.
